Winds of Change Blow Through the Citadel of Innovation
Millions around the world have grown accustomed to Apple’s philosophy of stability and slow, incremental development for its smart devices. Recently, however, an unmistakable and unusual shift has been underway as the tech giant enters a bold phase of experimentation and breaks away from traditional molds. The focus is no longer limited to processor upgrades or minor boosts in camera speeds; it now encompasses entirely new design and functional concepts that are restoring the spark to the consumer technology world.
Dual and Interactive Touch Screens
At the heart of this innovative shift, radical changes in displays stand out as the defining feature of this phase. New directions point to an increased number of screens in the iPhone, and even the extension of touch capability to MacBook laptops—something that was once considered a red line in the company’s former philosophy. New smart home devices capable of running advanced interactive applications are also emerging, providing users with an immersive experience entirely different from the norm.
A Tech Adventure Restoring Passion to the Device World
This unprecedented enthusiasm for experimentation is not without some technical hurdles or imperfect results in its early stages, which is normal when a company of this size steps out of its comfort zone. Even so, watching the world’s largest tech product maker take risks by introducing fresh and unexpected ideas is a genuine delight for consumers and tech enthusiasts, and hints at an exciting future holding further surprises in upcoming smart devices.
By: Hany Sallam
Source: theverge.com


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